Orora OS

Our future-proof framework makes it easy to deploy new capabilities at the pace the market demands

Explore Apps Available on the Orora AppXchange

A Simple Way to Stay Ahead of the Curve

In addition to Innervate's dozens of pre-built apps available in the AppXchange, Orora’s APIs make it easy to build even more apps, cutting the time and complexity of code development in half. What's more, Orora’s simple APIs provide access to a full array of powerful back-end systems.

  • Dynamic Audience & Creative
  • Marketing Intelligence
  • Enterprise Business Process Management

Where Creativity Meets Strategy

From ideation to innovation, get all of your creative teams operating under one roof. Orora OS powers the creation and targeting of audiences, data-driven decision-making, and assembly of personalized creatives and video.

Real-Time Audience Engine

Collect, model, and score your users' behavior in milliseconds to track campaign engagement.

Real-Time Product Engine

Manage and model product (SKU) data and pricing, and predict inter-product performance.

Decision-Making Strategies

Conduct statistical decision-making: Confidences, Principal Component Analysis, Regression, Taguchi, and so on.

Video, Audio, and Snapshot Compilation

Encode, transcode, and compile video, audio, and static snapshot images.

Dynamic Content Delivery Engine

Dynamically assemble personalized creative content for delivery to any channel.

Proactive Automation Made Easy

Put your data to work post-launch. Orora OS automatically collects billions of data points and acts intelligently and proactively by continuously learning from the data.

Big Data

Collect, categorize, and aggregate billions of data points across media and site-side activity for lightning-fast analysis.

Insight Engine

Automate identification of variance from baseline creative behavior across audiences.

Learning Engine

Conduct continuous learning for audience clusterization to optimize creative response by each sub-audience.

Expert System Engine

A Control Inference-based Business Rules Engine (BRE) advises on creative and experiment design.

Lookalike Engine

Segment audiences of like-behaving consumers based on site and media behavior.

People, Processes & Production in One Place

Manage people, processes, and production within and beyond the enterprise, and equip your teams with the tools they need to be successful.

Enterprise Workflow Enablement

Get enterprise-grade workflow support to keep production on schedule and teams properly resourced.

Creative Assets Management

Get a unique view of the creative production, from ideation to approval and every milestone in between.

BPM Engine

Enable BPMN compliant business process management configuration.

Complex Hierarchies

Monitor complex hierarchies of users and contacts across multiple teams, divisions, agencies, and publishers

User & Permissions Management

Manage user and contact permissions across multiple teams, divisions, agencies, and publishers.

Have you heard the chatter?

Discover success stories from leaders across industries and disciplines like yours. Together, we're building better solutions for your organization's future.

Nordstrom

“RevJet [Innervate] is a creative optimization tool, a workflow management tool, a project management tool, and an insights tool. The platform provides data to have more informed conversations about processes and the output.”

OTTO

“For the first time, we were able to gain deeper insights into which [product recommendations] in combination [with the number] of products displayed pays best for conversion.”

Core Digital Media

“The RevJet [Innervate] team made it a priority to bring each CDM team up to speed and tackle any specific training they needed to accomplish their particular tasks. The team was, and still is, very responsive when we need any guidance or training.”

LendingTree

“RevJet [Innervate] is deep and really forward-thinking. RevJet [Innervate] is investing in the relationship and wants to make it a win. There’s a partnership. We’ve talked about ideas in the past, and I can see us pursuing new creative adventures.”

Whitepaper

Dynamic Content Orchestration: Scaling Data-Driven Personalization with AI and Automation

Dynamic content is now central to modern marketing performance. But without strong workflows and intelligent automation, even the best personalization efforts can stall out, creating more inefficiencies than impact.

Learn how to orchestrate dynamic content at scale using AI and automation—improving speed, personalization, and cross-team efficiency.

Ready to Innervate?

Create innovative, collaborative, data-driven dynamic content to engage your customers and bolster your brand's visibility. With leaders in Dynamic Content Orchestration here to guide you, you can deliver exceptional advertising and customer experiences at scale.